Content Strategy

In today’s rapidly evolving e-commerce landscape, content isn’t just king. It’s the crucial architect of customer relationships and loyalty. Hapworth Consulting recognizes the transformative power of strategic content in driving visibility, engagement, and conversion for solution providers in the industry who are trying to reach sellers and brand owners. Our content strategy is designed to leverage this power, facilitating meaningful connections between service providers and their target audience.

We develop and implement a comprehensive content strategy that enhances your company recognition and thought leadership, and generates leads by engaging potential clients. And we don’t stop at strategy. With over two decades of content experience, we can create this content for you or with you, giving time back to you and your team. We can generate:

  • Blog posts and articles
  • Newsletters
  • Web pages
  • And more

We measure the success of each content piece to tweak and adjust the content strategy for the best performance.

A minimum 6 months is recommended to devise, implement, and start to test a content strategy that will increase lead flow and amplify thought leadership. 12 months is preferable, but in 6 we can set you on your way and put the tools in your hands to iterate on the plan we create together.